Leading into the Post-Covid Recovery

Article by: Merete Wedell-Wedellsborg | Harvard Business Review

Image by Joe Raedle/Getty Images

“Our business is coming back faster than I had ever imagined. That’s really good news, so I should be thrilled. But why am I not feeling relieved?” a senior leader asked me recently

When governments relax restrictions and begin stimulating economic growth, the recovery phase of the Covid-19 crisis starts unfolding for businesses. On the surface, this phase is about returning to normal, restarting operations and getting back to offices, production lines, and shop floors. In Europe, where I live and where many countries are reopening, many leaders I speak with are surprised both by the speed of the recovery and how rapidly everyday life has come to resemble the way it was before.

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